Every engagement follows the same order you would expect in a clinic. First establish where your story loses trust. Then repair it, in the order that moves your next round or your next KOL conversation most. The method comes from inside MedTech, it carried the EIT implants to a Johnson and Johnson acquisition and Cresco Spine to FDA clearance.
Three ways in, matched to how much of the work you want to do yourself. Self-guided, diagnosed for you, or repaired with you.
Self-guided · Digital kit
The Founder Signal Kit
EUR 349 excl. VAT
For the founder who wants to build their own signal. The kit turns the Founder Signal method into a protocol you can run without me.
Your founder positioning line, built from a fill-in framework
The three-layer profile structure investors actually read: now, proof, point of view
Content angles for orthopedics, spine and neurosurgery audiences
A ninety-day visibility plan with a realistic weekly cadence
Claim ceilings that keep every post inside Medical Device Regulation (MDR) boundaries
Launch week until 16 July: EUR 249 excl. VAT, through a link that only appears in The Operating Table.
Diagnosis · delivered in 10 working days
The Congruence Audit
EUR 1,950 excl. VAT
You send four things: your deck, your website, your regulatory narrative and your founder profile. I read them the way an investor, a surgeon and a Notified Body will.
A scored Congruence Report across all four surfaces, every gap named
Each gap paired with its specific repair, prioritized into a ninety-day roadmap
A claim-ceiling review: which of your claims survive a skeptical KOL and MDR Article 7
Your Evidence Chain, drafted: one chain, translated for investor, surgeon and regulator
A sixty-minute debrief to walk the findings and agree what to fix first
Fixed price, fixed scope, and fully credited toward the Founder Signal Sprint if you continue. Incongruence rarely announces itself. It shows up as a rejected term sheet or a KOL who quietly loses interest.
Treatment · 4-week build within a 90-day window · Done with you
The Founder Signal Sprint
EUR 3,950 excl. VAT
For the founder and their pre-market startup, both solid on paper yet invisible to the people deciding the next round. We put both through the same rebuild over four weeks, then prove it across the ninety days that follow.
Your positioning line and point of view, defensible and repeatable
Your LinkedIn profile rebuilt on the three-layer structure, with your company page aligned to back it
Your first month of content, written together in your voice
A weekly working session, four in total
A claim-safe review of every piece before it goes out
A day-45 pulse check, so your rhythm holds after the build
A day-90 remeasure with a written review, showing how far your signal has moved
Done with you, by someone who built company signal at EIT, Cresco Spine and Atraxon Biotech, now also applied to founder visibility.
Not sure where to start
Start with the free diagnostics. The Congruence Gap Scan shows you where your story loses trust in about ten minutes. If the gaps cluster, the Audit maps them precisely. If the weakest pillar is your own visibility, the Sprint repairs it.
The method is not theoretical. The spinal implants Nancy Lamerigts, MD PhD, designed at EIT are sold today by DePuy Synthes as Conduit. Cresco Spine is FDA cleared and launching globally in 2026. Atraxon Biotech applies the same method in a different clinical field. Mercuriosity transfers that operating logic to pre-market founders in orthopedics, spine and neurosurgery.